What is an Anchor List?

What is an Anchor List?
What is an Anchor List?

Contents:
What is an Anchor List?
What Does an Anchor Represent?
Anchor List – What Is It?
Process of Creating an Anchor List
Analyze Competitors’ Anchor Lists
Select Neutral Anchors
Identify Branded Links
Distribute Anchors by Page
Buy Quality Links


Having an own, effective, and functional website today is an essential element for achieving success in absolutely any market field. Accordingly, the number of online projects in all areas of human activity is increasing in geometric progression, which leads to intensified competition and the struggle for leadership.
Leadership, in turn, is simply impossible without capturing the top positions in the search engine results for thematic queries of the target audience. To achieve this goal, there is a whole range of professional SEO services, known as website promotion.
Link promotion today is one of the most effective and fastest ways to raise a site to the top of the search. At the same time, it is extremely important to understand that link promotion with an incompetent approach can have the opposite effect, so special attention should be paid to the quality composition of an anchor list.

What Does an Anchor Represent?

To put it simply, an anchor is a link directly within the text content of a website, which a visitor can click on to perform subsequent target actions.
A link is attached to a particular word, phrase, or even an entire sentence. More precisely, the text itself is the anchor. Anchors play an important role in site evaluation by ranking algorithms of search engine results.
Depending on the correctness of compiling an anchor list, a search engine (Google, Yandex, etc.) may gradually bring a site to the top or impose sanctions on it, which can significantly slow down the promotion process.

Anchor List – What Is It?

An anchor list is effectively a list of all anchors that refer to a specific online project. Search tools “peek at” these anchor lists to determine which links are truly useful to web users and which can be categorized as spam.
Sites often get banned when there is too much spam in the overall anchor list. Therefore, it is necessary to closely monitor the diversity of anchors in general and the types of links in particular.

Process of Creating an Anchor List

If you have decided to independently create an anchor list, you will need to stepwise solve the following tasks:

Analyze Competitors’ Anchor Lists

First, compile a list of relevant key queries and identify the resources occupying the top 10 positions in the results for them. Save the links in a special text document.

Select Neutral Anchors

Then create a list of links (for this, you will need a special tool, for example, Ahrefs), selecting neutral anchors. This will be the basis of your future anchor list. Analyzing a few dozen sites can bring you hundreds of natural linking solutions.

Identify Branded Links

In most cases, they contain the company name (and they make up the majority of any list). These can be various variations of the company name, services provided by it, site addresses, etc.

Distribute Anchors by Page

Branded links are placed on the main page of the site, natural ones are intended for advertising landing pages, and commercial ones lead to pages of provided services.

Buy Quality Links

Now you should engage in purchasing links for your project. Pay particular attention to the reputation of the donor site among target audiences and search engines, as well as the quality of the content. Otherwise, placing links on a dubious project can lead to various sanctions.
Although the process of composing an anchor list is not complex, it demands maximum concentration and a professional approach to ensure a high-quality final result of promoting your project – winning a spot at the top of search results.
In the PrFlare service, we have prepared dozens of different filters by site parameters, allowing you to easily and quickly select donors and buy links for your project!

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